/ Brief

Design a bold and immersive experience for Resorts World, blending personalization, gifting, and striking visuals.

/ Insight

Guests value experiences that are not only personal but also visually captivating and worthy of sharing.

/ Strategy

Create a show-stopping activation featuring giant metallic orbs and a light-up disco floor, combined with a personalized chainstitch embroidery bar for a memorable and social-worthy experience.

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Nutanix

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Bristol Myers Squibb