/ Brief

A brand identity for a coworking space and event hub for creatives in Manchester, UK.

/ Insight

Creatives are aspirational and collaborative. They’re passionate about their work, but don’t want it to feel like “work.”

/ Strategy

Inspired by social clubs in cosmopolitan cities throughout the world, develop a brand identity that is playful, striking and maximal and captures the joyful, dynamic nature of creative work.

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The Alcindor

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Olara